Since we now have an understanding of the content competition, we will now analyze the most successful articles on our topic.

Using the article search, we can analyse articles that have been published over a long period of time.

The date filters namely 3 months, 5 months, and 1 year can give us an understanding of the recent trends that have gained attention across the web, and also help us generate a set of content ideas.

Below are the top 3 most shared articles on data analytics.

By looking at the titles of the articles, it is clear that educational content works well for the topic - data analytics.

The domains of the articles are also pretty famous publications. This says that your article has to be well researched, educational, and comparably more informative than that of the previously published articles to score high social media shares.

You can go about creating a skyscraper guide targeting a long tail keyword of data analytics.
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